We asked Yamaha owners throughout the U.S. how they feel about their outboards.  And have they got stories to tell.  Of instant starts, and silk-smooth performance so dependable you take it for granted.  An endless stream of success stories, straight from the people who trust their Yamaha outboards to make their boating experience the best it can be.

It's our signature color, and it conjures up strength, sophistication, adventure, rebellion, discovery and, most of all, power.  While some may look at only the service, intrepid boaters peer deeper into our engines and find something strong enough to relate to, respond to, react to.